Insight into our Prospect

INSIGHT INTO OUR PROSPECT

HOW OUR PROSPECTS LEARN AND BUY

•    83%   THROUGH   SIGHT

•    11%   THROUGH HEARING

•    3 ½%   THROUGH   SMELL

•    1 ½%   THROUGH   TOUCH

•    1%   THROUGH   TASTE

HOW OUR PROSPECTS RETAIN INFORMATION

•    10% OF WHAT THEY READ

•    20% OF WHAT THEY HEAR

•    30% OF WHAT THEY SEE

•    50% OF WHAT THEY SEE AND HEAR

•    70% OF WHAT THEY SAY AS WE TALK

•    90% OF WHAT THEY SAY AS WE DO SOMETHING

 

PROSPECTS OPINION

THE ISSUE OF FUNERAL ARRANGEMENTS

Which of the following is most important to you?

  • Maintaining control of my life and my decision.
  • Not becoming a burden on others.

Prospects said 84% of the time they want to maintain control.

When you think about life as a senior citizen, which is most important to you?

  • Having a complete sense of security and peace of mind.
  • Making decisions now that will make life for my children easier in the future.

Prospects said 70% of the time they want a peace of mind.

What defines “peace of mind?”

  • Financial Security.
  • Not becoming a burden on others.

Prospects said 53% of the time they want financial security.

Taking all of this into consideration, agents should emphasize they can take control of their life, achieve peace of mind and gain financial security NOW by registering for this program today.

 

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About thediversified

The Diversified Companies.
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